user research and understanding of their needs were essential to create a design that was useful, meaningful and added value to an artist’s work, simply by eliminating flows that may seem trivial but are time-consuming and are pain points they have to deal with on a daily basis.
1
Understanding project and early design system
2
User reseach & Testing
3
Conceptualization & New user flows
4
Wireframing & Prototyping
5
User testing & Validation
6
Monitoring implementation
I conducted 10 initial semi-structured interviews to learn how they collaborate remotely, the challenges they face, and what could enhance their experience. My goal was to align the business objectives with user needs as closely as possible while identifying potential friction points within the current app.
